Long-Term Etsy Product Creator & Listing Manager. Gamified Google Sheets & Excel Spreadsheets + Full Listing Management

Looking for a long-term Etsy Product Creator. Gamified Google Sheets and Excel Spreadsheets + Full Listing Management. I am working on a growing Etsy shop, selling digital debt payoff and budgeting products for women. I'm looking for a long-term creative partner who can handle the FULL product pipeline — from concept to launch — on an ongoing basis.

This is NOT a one-time gig. I'm building a product line and need someone who can produce 2-4 new products per month, consistently, with the quality and creativity to make each one stand out in a crowded niche.

WHAT YOU'LL DO (Full Pipeline):

1. Product Creation

• Design and build gamified Google Sheets and Excel spreadsheets
• Gamification themes
• Each product must include: branded dashboard, data entry logs, auto-calculating formulas, visual progress elements, charts, and an instructions tab written in my brand voice
• All products use my brand colors and typography (I'll provide the full brand guide)
• Products must be mobile-friendly (most buyers check on their phone)

2. Product Mock-Ups

• Create visual mock-ups of each spreadsheet for the Etsy listing images
• Mock-ups should show the spreadsheet on desktop and mobile
• Must look premium — not screenshots pasted on a white background
• I'll provide brand colors, fonts, and logo

3. Thumbnail / Product Videos

• Create short product demo videos (15-30 seconds) showing the spreadsheet in action
• These go on the Etsy listing as video thumbnails
• Should highlight the gamification features, visual elements, and how the spreadsheet works
• Can be screen recordings with text overlays, transitions, and brand styling

4. SEO-Optimized Etsy Listings

• Write keyword-rich titles (140 characters, following Etsy SEO best practices)
• Write descriptions that sell — not just describe (I'll provide templates and brand voice guide)
• Research and select 13 tags per listing based on current Etsy search trends
• Create listing images (up to 10 per product) — mock-ups, feature callouts, instruction screenshots, lifestyle shots
• Set pricing based on my strategy (I'll provide the framework)

5. Pinterest Pins (for traffic)

• Create 2-3 Pinterest pin designs per product
• Pinterest is a major traffic source for Etsy digital products
• Pins should match brand aesthetic and include text overlay with product benefit

6. Keyword Research

• Research trending keywords in the debt payoff / budgeting / finance planner niche before each product
• Identify gaps — what's NOT being offered that should be
• Analyze competitor listings (top 10) for each product category
• Provide keyword recommendations for titles, tags, and descriptions

7. Listing Optimization

• Monitor listing performance and suggest updates
• A/B test thumbnail images and titles
• Refresh tags and keywords based on seasonal trends
• Renew listings strategically

8. Review Response Templates

• Write templates for responding to 5-star reviews, critical reviews, and common customer questions
• Templates should match my brand voice (blunt, warm, relatable — not corporate)

9. Sales & Competitor Tracking (monthly)

• Monthly report: which products are selling, which aren't, what to adjust
• Track top 5 competitors — new products, pricing changes, review themes
• Suggest new product ideas based on market gaps and trends

WHO I'M LOOKING FOR:

Required:

• Proven experience creating Google Sheets and Excel spreadsheet templates
• Strong understanding of Google Sheets/Excel formulas, conditional formatting, data validation, sparklines, and charts
• Experience with Etsy SEO — keyword research, title optimization, tag strategy
• Can create product mock-ups and demo videos (Canva, Photoshop, or equivalent)
• Portfolio showing at least 5 digital products you've created and listed on Etsy
• Understands gamification in digital products (visual progress, interactive elements)
• Responsive communicator

Preferred:

• Experience in the personal finance, budgeting, or planner niche
• Familiar with Pinterest marketing for Etsy products
• Can write in a conversational, relatable tone (not corporate or AI)
• Experience with Notion templates (future product line)
• Graphic design skills for thumbnails and pins

NOT a fit if:

• You only do data entry or basic spreadsheet formatting
• You use AI to generate generic templates with no creativity
• You can't show a portfolio of actual Etsy products you've created
• You're looking for a one-time project (this is ongoing)