Creative Strategist - Meta Ads (AI-First)

About the Role:

We are a growing portfolio of online media brands serving engaged audiences across meaningful niches including mental health, personal development, and wellness. Our digital newsletters reach hundreds of thousands of readers daily, delivering valuable content that helps people live better lives.

We're looking for a Creative Strategist to partner directly with our Meta media buyer and own the creative
side of our ad campaigns. You'll be the person who figures out what to say, how to say it, and why it will
convert — then bring those concepts to life using AI tools.

This is not a “make it look pretty” design role. It's a strategy-first position for someone who understands
consumer psychology, knows how to dissect what's working on Meta right now, and can translate those
insights into scroll-stopping static images and videos — produced primarily with AI.

Your success is tied to campaign performance, and so is your pay: on top of your hourly rate, you'll earn a
profit share on the campaigns your creatives power.

What You’ll Be Doing:

• Develop creative strategies and ad concepts for our offers, in close collaboration with our Meta

advertiser

• Research winning ads on Meta (Ads Library, spy tools, competitor analysis, trend monitoring) and

reverse-engineer why they work

• Apply marketing psychology — hooks, angles, pain points, desire triggers, objection handling — to

every concept you create

• Produce static image and video ad creatives using AI tools (image generation, AI video, AI voiceover,

etc.)

• Write or brief the ad copy angles that pair with your visuals
• Analyze creative performance data with the media buyer and iterate fast: kill losers, scale winners,

and feed learnings into the next batch

• Maintain a steady pipeline of fresh creative tests so campaigns never go stale

Requirements:

• Proven experience creating ad creatives for Meta (Facebook /Instagram) — you can show us ads

you've made and explain the results they drove

• Strong grasp of direct-response marketing and consumer psychology
• Demonstrated research process for identifying what's currently working on Meta and adapting it to

new offers

• Hands-on proficiency with AI creative tools for both static images and video — most of our creative

output is AI-generated

• Self-directed and comfortable working with performance-based accountability
• Background in graphic design or video creation/editing
• Copywriting experience for paid social
• Familiarity with creative testing frameworks (e.g., batch testing, iteration matrices)

Who This Role Is NOT For:

• Beginners looking to learn on the job — we need someone who has already shipped ads that

performed

• Pure designers who want a finished brief handed to them — you build the strategy here
• Anyone uncomfortable with AI-first production workflows

Work Details:
Hours: 2–4 hours per day (part-time depending on business needs)
Location: Remote
Schedule: Flexible daily hours

Why Join Us?
Flexible remote work — Work from anywhere on your schedule
Growth potential — Start part-time with opportunity to expand
Profit share model tied to account performance — when the campaigns win, you win

Who we are: dailymediagroup.co/

To apply kindly fill out this form: ----------