HubSpot Website & Marketing Operations Specialist
Confidential employer
The role in one line
You will own our HubSpot website — keeping it accurate, fast to update, and properly connected to the CRM behind it.
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About us
We are an Australian events and professional development company running 10–15 live conferences and summits at any one time, across leadership, public sector, HR, diversity and innovation. Our brands include The Leadership Institute and Konnect Learning.
Our entire web presence runs on HubSpot CMS Hub, and our speaker and delegate data lives in HubSpot CRM. The two are deeply linked, and that link is the heart of this job.
You will work alongside our graphic designer as a two-person team: they create the visuals, you get them live and make sure the data behind them is right.
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Why this role exists
We add at least 15 new speakers a week across our events. Every one needs a bio, headshot, job title and session detail published to the correct event page. Speakers then send revisions constantly — new headshots, updated titles, changed session times.
There is not a two-day stretch where our website does not need a change.
Right now this work gets bottlenecked. We need someone who owns it, moves fast, and does not need chasing.
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What you will do
Website (the core of the job)
Build new pages in HubSpot CMS from scratch — event pages, speaker pages, landing pages — choosing and arranging modules to suit the content, not just cloning an old page
Publish and update event pages, speaker profiles and agendas
Create and maintain forms, and check they are capturing correctly
Upload graphics supplied by our designer, at the right size and format
Check every page renders properly on desktop and mobile before calling it done
Keep pages consistent — correct job titles, correct session times, no stale content
CRM and the interplay
Understand how website forms, pages and CTAs feed contact records in HubSpot CRM
Keep contact and speaker data clean, correctly associated and properly segmented
Make sure a change on the website is reflected in the CRM, and the reverse
Marketing operations — as you grow into the role
Build marketing email s in HubSpot using existing templates
Set up and maintain workflows for registration confirmations and nurture sequences
Pull basic reporting on page performance, form conversion and email engagement
Working with the team
Take work from a shared task queue rather than scattered chat messages
Flag blockers early instead of going quiet
Confirm clearly when something is live
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Essential requirements
You must have hands-on HubSpot experience. This is not a role where you can learn HubSpot as you go. Specifically:
HubSpot CMS Hub, at a build level. You can create a genuinely new page — choosing and arranging modules, working with drag-and-drop areas and theme settings — not only clone and edit an existing one. This is the single most important requirement in this ad.
Some HTML and CSS. Enough to adjust a module, fix spacing, or make something behave properly on mobile when the editor alone will not do it.
HubSpot CRM — contacts, properties, associations, lists and segmentation
A real understanding of how the website and the CRM connect — forms, CTAs, tracking and lifecycle stages. We want someone who sees the website and the database as one system, not two.
Strong general website experience beyond HubSpot — you have built or maintained real sites and understand layout, image optimisation and mobile behaviour
Accuracy under volume. This job involves a lot of small changes where details matter.
Speed. We need same-day turnaround on most requests.
Clear written English and reliable, consistent communication
Availability overlapping Australian Eastern Standard Time business hours (roughly 7:00 AM – 5:00 PM PHT). This is non-negotiable — we need to resolve things with you in real time.
Welcome, and where this role grows
We would rather hire someone excellent at the website work who can grow into operations than someone who talks a good game on automation but cannot build a page.
So the following are genuinely optional, and we will support you in developing them:
HubSpot marketing email builds
HubSpot workflows and automation
Reporting and dashboards
HubSpot custom objects
HubL templating
If you already have some of this, say so — it will count in your favour and shape how quickly the role expands. If you do not, apply anyway provided your CMS and CRM skills are solid.
Also nice to have
HubSpot certifications (CMS Hub, Marketing Hub, Marketing Software)
Basic image editing — cropping and resizing headshots to spec
Experience in events, education or conferences
Familiarity with ClickUp
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Who this suits
You are meticulous, you like a clear queue of work and clearing it, and you take quiet pride in a site that is always correct. You would rather ask a question than guess. You do not need reminding.
If you enjoy owning a system and keeping it in good order, you will like this role.
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The details
Hours: 2–4 hours per day, Monday to Friday, with overlap into Australian business hours
Rate: AUD $8–10 per hour depending on demonstrated HubSpot experience
Type: Ongoing, long-term. We are looking for someone to stay with us.
Growth: This role is designed to grow. Get the website side right and there is scope to take on our wider HubSpot marketing operations, with more hours and a higher rate to match.
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How to apply
Please answer all of the following. Applications that do not address the HubSpot questions specifically will not be considered — we need to see real experience, not a general VA application.
How long have you worked in HubSpot, and in what capacity? Name the hubs and tools you have used.
Have you built a brand new page in HubSpot CMS Hub from scratch? Walk us through how you did it — how you chose and arranged the modules, and anything you had to do in HTML or CSS. Include links to live pages if you can. This is the question we care most about.
Explain in your own words how a HubSpot website connects to the HubSpot CRM. We want to understand how you think about it, not a textbook answer.
What other website experience do you have outside HubSpot? Platforms, and examples we can look at.
Give an example of high-volume, detail-heavy work you have handled and how you kept it accurate.
Optional: describe any HubSpot email , workflow or reporting work you have done. If you have none, say so honestly — it will not rule you out.
Your available hours in Philippine time.
Your hourly rate in AUD.
Any HubSpot certifications you hold.
We read every application properly and reply to shortlisted candidates.
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