Digital Systems & Automation Specialist

About the Role

Join Bravo Migration as our Digital Systems & Automation Specialist and help build, maintain, and improve the technology that supports our growing migration consultancy.

This is a hands-on technical role focused on WordPress, automation, CRM systems, tracking, integrations, AI-assisted workflow development, and technical troubleshooting.

This is not primarily a marketing position.

We are looking for someone who enjoys working directly inside systems, figuring out how technology fits together, troubleshooting problems, improving workflows, and using AI to solve technical challenges faster.

You do not need to be a software developer or already be an expert in every platform we use. What matters most is that you are technically capable, comfortable learning new systems, and able to investigate problems independently.

What You'll Do

Systems & Website Management

• Maintain and update our WordPress websites
• Build and edit pages using Salient Theme and WPBakery
• Create and update landing pages
• Manage website forms, links, buttons, plugins, and conversion elements
• Troubleshoot website and plugin issues
• Make basic HTML and CSS adjustments where required
• Maintain integrations between our website and other business systems
• Test changes before they are published
• Help maintain reliable and well-documented digital systems
• Identify opportunities to improve existing processes and systems

Strong hands-on WordPress experience is one of the most important requirements for this role.

CRM & ActiveCampaign

Manage and improve the systems supporting our customer and lead journeys.

Responsibilities include:

• Build and maintain ActiveCampaign automations
• Create triggers, conditions, tags, and custom fields
• Maintain CRM pipelines and deals
• Support lead routing and assignment workflows
• Build follow-up and nurture automations
• Troubleshoot automation issues
• Maintain CRM data accuracy
• Test workflows before deployment
• Identify opportunities to reduce manual work through automation

Experience with ActiveCampaign is highly desirable, although strong experience with another CRM or automation platform may also be considered.

Automation & AI Workflow Development

Help us increase our use of automation across the business using n8n and AI tools.

You will:

• Build and maintain n8n workflows
• Connect different applications and business systems
• Work with webhooks and APIs
• Map and transform data between systems
• Create conditional workflow logic
• Work with JSON
• Troubleshoot failed workflows and integrations
• Test and monitor automations
• Document important workflows
• Identify repetitive processes that can be automated
• Help reduce manual tasks and human error

We actively encourage the use of AI tools such as ChatGPT, Claude, and similar platforms as part of the workflow-building and problem-solving process.

You should be comfortable using AI to:

• Design automation workflows
• Generate and troubleshoot workflow logic
• Understand API documentation
• Build API requests
• Work with JSON
• Generate basic JavaScript when required
• Diagnose technical errors
• Research unfamiliar systems
• Create technical documentation
• Find better ways to automate business processes

You do not need to know every answer yourself.

We want someone who knows how to use AI, documentation, testing, and technical reasoning to find the answer and make the solution work.

Tracking & Analytics

Help maintain accurate tracking across our digital platforms.

You will work with systems including:

• Google Tag Manager
• Google Analytics 4
• Google Ads
• Meta Ads
• OpenAI Ads
• WordPress
• Calendly
• ActiveCampaign

Responsibilities include:

• Maintain website and conversion tracking
• Manage and test UTM parameters
• Help maintain advertising attribution
• Configure and troubleshoot conversion events
• Test customer journeys to ensure data is being captured correctly
• Identify where tracking or attribution information is being lost
• Help maintain accurate lead-source information
• Troubleshoot tracking discrepancies between platforms
• Assist with reporting and performance dashboards

You do not need to be an advertising campaign manager.

We are primarily interested in your ability to understand and maintain the technical tracking infrastructure behind our advertising and lead-generation systems.

Video Editing

Assist with regular video editing using CapCut.

Responsibilities include:

• Edit short-form social media videos
• Cut longer recordings into shorter clips
• Add captions and subtitles
• Remove unwanted sections
• Clean up basic audio
• Add transitions and simple effects
• Resize and format videos for different platforms
• Follow existing templates and brand guidelines

We are not looking for an advanced video producer, but you should be comfortable and efficient using CapCut for everyday editing.

What We're Looking For

Essential Experience

• Strong hands-on WordPress experience
• Experience editing and maintaining existing WordPress websites
• Strong technical problem-solving ability
• Experience with CRM or automation platforms
• Confidence using AI tools such as ChatGPT or Claude
• Ability to learn unfamiliar software quickly
• Good understanding of how different digital systems connect
• Strong attention to detail
• Good written English
• Ability to work independently and investigate technical problems

Strongly Preferred

Experience with several of the following:

• Salient WordPress Theme
• WPBakery
• ActiveCampaign
• n8n
• Google Tag Manager
• Google Analytics 4
• Calendly
• CapCut
• APIs
• Webhooks
• JSON
• HTML
• CSS
• Basic JavaScript
• Google Ads conversion tracking
• Meta conversion tracking
• UTM tracking and attribution

Additional Experience That Would Be Valuable

• Zapier
• Make
• Stripe integrations
• Looker Studio
• Cloudflare
• DNS and domain management
• Google Search Console
• Technical SEO
• Microsoft 365 / Outlook integrations
• Wistia
• AI agents or LLM-powered workflows

You do not need experience with every platform listed above.

We would rather hire someone with strong technical ability, curiosity, and problem-solving skills who can quickly learn new systems than someone who simply has a long list of software on their resume.

Personal Attributes

We are looking for someone who:

• Is technically minded
• Enjoys figuring out why something is not working
• Likes building systems and automating repetitive work
• Uses AI naturally as part of their problem-solving process
• Can research solutions independently
• Is comfortable experimenting and testing
• Understands the importance of data accuracy
• Pays close attention to technical details
• Documents important processes
• Checks that something actually works before considering the task complete
• Takes ownership of problems rather than waiting for step-by-step instructions
• Is excited about learning new technology

A marketing background can be useful, but technical ability is much more important to us than marketing experience.

We would prefer a technically strong candidate who needs to learn some of our marketing systems over an experienced marketer who has limited technical capability.

Your Career Journey

Starting Point: Digital Systems & Automation Specialist

As your technical knowledge and understanding of the business develops, there will be opportunities to take greater ownership of automation, systems architecture, AI workflows, tracking, CRM infrastructure, and operational technology.

Potential progression could include:

Digital Systems & Automation Specialist ? Senior Systems & Automation Specialist ? Digital Operations & Automation Manager

This role provides exposure to multiple business systems and the opportunity to develop valuable skills in automation, AI, CRM technology, analytics, and digital operations.

Success Metrics

First-Year Priorities

Success in this role will include:

• Maintaining reliable WordPress websites and landing pages
• Improving the reliability of ActiveCampaign automations
• Building and deploying new n8n workflows
• Reducing repetitive manual tasks through automation
• Improving tracking and attribution accuracy
• Identifying and resolving technical issues quickly
• Maintaining clear documentation for important workflows
• Becoming increasingly independent across our technology stack

Long-Term Impact

You will help us:

• Build systems that scale as the business grows
• Reduce manual work and human error
• Improve data accuracy across platforms
• Create more sophisticated AI-assisted workflows
• Improve our ability to understand where leads and clients come from
• Build reliable automation between our business systems
• Continuously improve the technology supporting our team and clients

Why Bravo Migration

Technology Forward

We actively invest in automation, AI, CRM technology, analytics, and digital systems. You will have the opportunity to work with a wide range of modern platforms and help shape how we use them.

Opportunity to Build

You will not simply be maintaining someone else's processes. You will have opportunities to identify problems, recommend improvements, build new workflows, and help create better ways of working.

Direct Business Impact

The systems you work on directly support our marketing, sales, client experience, and internal operations.

Continuous Learning

Technology changes quickly, particularly in AI and automation. We want someone who enjoys learning and experimenting with new tools and approaches.

Career Development

As Bravo Migration grows, there will be opportunities for the right person to take increasing ownership of our automation, systems, data, and digital infrastructure.

About Bravo Migration

Bravo Migration is an Australian migration consultancy