Digital Learning & Enrollment Technology Specialist

Position Overview

Digital Learning & Enrollment Technology Specialist

Position Summary

Cure Advanced Aesthetics Institute is seeking a highly organized, innovative, technology-driven Digital Learning & Enrollment Technology Specialist to support the development, implementation, management, and growth of our online and hybrid educational programs.

This position will be responsible for building and maintaining high-quality courses within Kajabi, supporting Google Classroom, assisting students with technology needs, developing interactive learning experiences, supporting landing pages and enrollment funnels, organizing prospective student leads, and working closely with our team to improve enrollment conversions.

The ideal candidate is not simply someone who can upload course content. We are seeking someone who can think strategically about the entire student journey—from initial interest and landing page engagement through enrollment, onboarding, course participation, and completion.

The individual must be comfortable learning new technologies, utilizing artificial intelligence, solving technical problems, managing multiple projects, meeting strict deadlines, and proactively bringing ideas to leadership that improve our programs and the student experience.

Primary Responsibilities

Kajabi Course Development & Management

• Build, organize, launch, and maintain online courses within the Kajabi platform.
• Create course modules, lessons, categories, learning pathways, assessments, downloads, resources, videos, and other educational materials.
• Upload and properly organize videos, presentations, PDFs, worksheets, assignments, links, and supporting course materials.
• Structure courses so students can easily understand where to begin, what to complete next, and how to progress through the program.
• Create professional and visually appealing course layouts consistent with the Cure Advanced Aesthetics Institute brand.
• Set up course access, student enrollment, automated communications, notifications, certificates, completion requirements, and other Kajabi features when applicable.
• Regularly review existing courses and recommend improvements.
• Test courses before launch to ensure links, videos, lessons, downloads, automations, and student access are functioning properly.
• Maintain accurate course information and make updates when curriculum or program requirements change.

Student Engagement & Interactive Learning

The Digital Learning & Enrollment Technology Specialist will be expected to continuously identify ways to make our online programs feel engaging, supportive, and interactive rather than simply providing students with videos to watch.

Responsibilities include:

• Develop creative methods for increasing student participation and course completion.
• Recommend quizzes, assessments, assignments, discussion activities, challenges, progress checkpoints, and interactive exercises.
• Develop opportunities for students to apply what they are learning.
• Assist with incorporating live sessions, recorded demonstrations, student discussions, projects, milestone celebrations, certificates, and other engagement strategies.
• Identify students who may be experiencing difficulty navigating the learning platform and assist with resolving those barriers.
• Research new educational technology and recommend tools that can improve the online learning experience.
• Help create systems that encourage students to continue progressing through their programs.
• Review student engagement patterns and recommend improvements when participation begins to decline.

Google Classroom

The candidate must have working knowledge of Google Classroom and be comfortable assisting instructors and students with the platform.

Responsibilities may include:

• Creating and organizing Google Classroom courses.
• Adding and managing students.
• Posting assignments, announcements, resources, and instructional materials.
• Organizing classwork by topics or modules.
• Assisting instructors with classroom organization.
• Helping students locate assignments and course materials.
• Troubleshooting common Google Classroom issues.
• Helping maintain consistency between Kajabi, Google Classroom, and other systems used by the school.

Student Technology Support

This position will serve as an important technology resource for students after they enroll.

The specialist must be comfortable providing patient, professional technical support to students who may have limited technology experience.

Responsibilities include:

• Assist students with accessing Kajabi, Google Classroom, online courses, and other required platforms.
• Help students understand how to log in and navigate their programs.
• Troubleshoot password, login, access, video, assignment, browser, and basic platform issues.
• Assist students with locating lessons, assignments, resources, and course requirements.
• Develop easy-to-understand technology instructions, tutorials, FAQs, and student onboarding resources.
• Help ensure newly enrolled students receive appropriate access to their programs.
• Escalate complex technical problems when necessary and follow through until an appropriate resolution is reached.
• Maintain professional and supportive communication when assisting students.

Artificial Intelligence & Technology

The candidate must have a strong working background in artificial intelligence and modern digital productivity tools.

Responsibilities include:

• Utilize AI to improve productivity, course development, student engagement, marketing, lead management, and internal processes.
• Assist with creating course outlines, educational resources, quizzes, assignments, communications, marketing materials, and other content using AI responsibly.
• Identify AI tools that may improve the school’s operations or educational delivery.
• Develop repeatable AI-assisted workflows that save the organization time.
• Remain current on emerging AI and educational technology.
• Bring new technology recommendations to leadership rather than waiting to be instructed on every improvement.
• Help the organization determine where automation can replace repetitive manual processes.

Landing Pages, Funnels & Enrollment Technology

The candidate must have experience with or strong knowledge of landing page and funnel-building platforms such as GoHighLevel, Leadpages, Kajabi, or similar systems.

Responsibilities include:

• Build and update landing pages for programs, events, courses, and enrollment campaigns.
• Assist with creating high-converting enrollment funnels.
• Ensure landing pages clearly communicate program benefits, calls to action, and next steps.
• Connect forms, landing pages, lead databases, email /SMS communications, and enrollment processes when required.
• Test funnels regularly to ensure leads are being properly captured.
• Identify broken links, missing automations, incorrect forms, or other problems that could cause the school to lose prospective students.
• Recommend improvements to landing pages and enrollment processes based on performance and student behavior.
• Work with admissions and marketing staff to continually improve the prospective student’s journey from inquiry to enrollment.

Lead Organization & Enrollment Conversion

This position will also support the organization and management of prospective student leads.

Responsibilities include:

• Organize incoming leads from landing pages, advertising campaigns, websites, forms, and other sources.
• Ensure leads are accurately entered into the appropriate lead-management system.
• Maintain accurate lead statuses and follow-up information.
• Help prevent prospective students from being lost due to poor organization or lack of follow-up.
• Assist with creating automated email and SMS follow-up sequences.
• Work with admissions personnel to identify high-interest prospective students.
• Help track leads through the enrollment process.
• Assist with re-engagement strategies for prospective students who previously expressed interest but did not enroll.
• Help analyze where prospective students are dropping out of the enrollment process.
• Recommend improvements designed to increase the percentage of inquiries that become enrolled students.

The goal is not simply to collect leads—it is to help create an organized system that moves qualified prospective students toward enrollment.

Marketing & Program Promotion

The specialist will work collaboratively with leadership, admissions, instructors, and marketing personnel to properly promote school programs.

Responsibilities include:

• Understand the primary benefits and selling points of each assigned program.
• Assist with developing digital assets needed to promote programs.
• Ensure marketing campaigns connect to the correct landing pages and enrollment funnels.
• Coordinate course launches with the appropriate team members.
• Assist with promotional campaigns for new programs.
• Help ensure that prospective students receive consistent messaging from advertisement through enrollment.
• Provide technology and implementation support for special enrollment campaigns, webinars, virtual information sessions, open houses, and program launches.

Innovation & Continuous Improvement

We expect the person in this position to bring ideas—not simply wait for assignments.

The specialist should regularly evaluate our technology, courses, student experience, and enrollment processes and ask:

• How can we make this easier for the student?
• How can we make this more interactive?
• How can we automate this process?
• How can we improve student engagement?
• How can we improve course completion?
• How can we capture more leads?
• How can we follow up with leads more effectively?
• How can we increase enrollment conversions?
• How can AI help us accomplish this more efficiently?
• What technology should we be using that we are not currently using?

Recommendations should be practical and