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Senior Marketing Coordinator

Confidential employer

Posted 8/12/2026Rate visible after sign-upSource: Curated from source
Performance Marketing
Real Estate Marketing
ConnectWise
Social Media
Canva
WordPress
Real Estate
About the Role

We are seeking a Senior Marketing Coordinator to own the higher-complexity end of property marketing initiatives, lease-up campaigns, and digital operations across a portfolio of residential properties. This is a senior-tier role carrying autonomous campaign ownership, complex request throughput, and lease-up launch responsibility working toward 94%+ stabilized occupancy targets.

The ideal candidate will have 7–10 years of marketing execution experience with strong expertise across social media, website management, listing platforms, Google Business Profile, Google Ads, and Canva. You will operate independently with minimal oversight, set the production standard for the team, and take ownership of the most complex marketing work. Real estate or multifamily marketing experience is strongly preferred, with genuine lease-up or new-property launch experience. This role reports directly to the Marketing Manager and represents the senior tier of property marketing execution within the organization.

Job Responsibilities:

Take property marketing initiatives end-to-end with minimal supervision; operate autonomously across the full production toolkit.
Own the most complex new lease-up and takeover marketing campaigns, working toward 94%+ stabilized occupancy targets.
Clear the higher-complexity end of the request queue to ConnectWise SLA and agreed due dates.
Lead new property website setups, ILS syndication, and troubleshoot back-end tracking issues.
Handle complex and escalated online reputation management situations; contribute to reputation improvement SOPs and targets.
Build and maintain Google Business Profile, Google Ads, and Analytics reporting packs with analysis and observations.
Lead the establishment and expansion of Canva Business brand kits and templates across the property portfolio.
Direct vendors on project execution and updates within established commercial and brand frameworks.
Manage social media execution across the portfolio; stand up new development accounts end-to-end.
Own branded social media accounts and new property social media launches.
Execute portfolio-wide and seasonal campaigns with minimal supervision; report on performance metrics.
Produce higher-complexity creative work and lead brand kit and template build-out across properties.
Own event and trade show marketing production end-to-end.
Set the production standard and pace for the team; peer-review junior output where appropriate.
Identify and document reusable templates and SOPs that speed up the marketing queue and improve efficiency.
Demonstrate clear escalation judgment—resolve independently where appropriate, escalate strategically to leadership.
Maintain ConnectWise SLA adherence for Critical, High, and Medium priority requests.
Ensure 100% of agreed due dates are met on complex work assignments.
Maintain or improve internal CSAT scores measured through team feedback and satisfaction metrics.
Support the Marketing Manager by freeing strategic capacity through excellent execution and autonomy.
Coordinate with property management teams to align marketing activities with lease-up timelines and occupancy targets.
Troubleshoot and resolve listing platform and integration issues independently.
Build and maintain strong vendor relationships to support quality project execution.

Qualifications:

Minimum 7–10 years of progressive marketing execution experience.
Proven expertise in social media marketing and platform management (Facebook , Instagram, etc.).
Strong hands-on experience with website management and WordPress or equivalent CMS platforms.
Advanced proficiency with listing and ILS platforms (syndication, accuracy, platform integrations).
Expert-level Canva proficiency including brand kit development and template creation.
Hands-on experience with Google Business Profile, Google Ads, and Google Analytics including traffic tracking setup.
Demonstrated ability to operate independently across the full marketing production toolkit.
Ability to direct vendors on project execution and hold brand standards.
Strong analytical skills with ability to interpret performance data and provide insights.
Excellent written and verbal communication skills.
High ownership mindset and self-directed approach to work.
Steady and decisive execution under high volume and competing priorities.
Strong organizational skills and ability to manage multiple concurrent campaigns and requests.
Demonstrated ability to work with minimal oversight and escalate appropriately.
Real estate or multifamily marketing experience is strongly preferred.
Genuine hands-on experience with lease-up or new-property launch marketing campaigns is strongly preferred.
Proven track record of building templates or brand systems that measurably improved team efficiency is strongly preferred.
Independent experience running marketing campaigns for a portfolio or multi-location brand is strongly preferred.
Experience owning reporting against performance benchmarks is strongly preferred.
Familiarity with Entrata, Yardi, or RealPage property management systems is preferred.
Experience with paid social advertising and campaign optimization is preferred.
Emotional intelligence and ability to mentor by example is preferred.

Requirements:

Updated Resume/CV.
Ability to work in a fast-paced, dynamic environment.
Reliable internet connection and personal computer.
UPS/battery backup to ensure continuity during power interruptions.

Benefits:

Competitive salary with performance-based incentives.
WFH set-up.
Opportunities for career advancement.
HMO coverage for employee and immediate family members.

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