Sales & Marketing Specialist – SaaS / EdTech

Sales & Marketing Specialist – SaaS / EdTech

Remote – Philippines | Full-Time | Long-Term Position
Salary: AUD $80,000–$100,000 per annum + Sales Commission

About the Opportunity

Potentiality is looking for an experienced, confident and relationship-focused Sales & Marketing Specialist to help grow our business across Australia and the United Kingdom.

This is not a high-pressure call centre or volume cold-calling position.

We are looking for someone who can become the friendly and professional face of our outbound sales efforts — building genuine relationships with schools, understanding their needs and introducing them to Potentiality when there is a genuine opportunity to help.

You will work closely with our Australian and UK teams to identify prospective schools, engage key decision-makers, nurture relationships and generate qualified product demonstrations.

This is a long-term career opportunity with an attractive base salary, sales commission and genuine potential to grow with our business.

About Potentiality

Potentiality is an international SaaS company providing CRM, fundraising, events, alumni and community engagement software to schools and educational organisations.

Our technology helps schools strengthen their communities, manage relationships, engage alumni, run events and support successful fundraising campaigns.

We work with schools and organisations across Australia, New Zealand, the United Kingdom and internationally, and we're continuing to expand.

What You'll Do

As our Sales & Marketing Specialist, you will be responsible for developing new opportunities and building long-term relationships with prospective clients.

Your responsibilities will include:

• Researching schools and identifying relevant decision-makers
• Professionally cold calling prospective schools
• Introducing Potentiality and identifying potential opportunities
• Engaging senior school staff and key decision-makers
• Following up prospects via phone, email and LinkedIn
• Building and nurturing relationships over weeks or months
• Booking qualified product demonstrations for our team
• Managing and growing LinkedIn prospecting campaigns
• Using LinkedIn Sales Navigator to identify potential clients
• Assisting with LinkedIn advertising campaigns
• Supporting email marketing and outbound campaigns
• Following up inbound leads and previous enquiries
• Maintaining accurate prospect and activity records within our CRM
• Managing your sales pipeline and follow-up activities
• Working closely with our team to improve messaging, campaigns and sales strategies

Who We're Looking For

We're looking for someone who combines strong sales ability with excellent communication and relationship-building skills.

You will ideally have:

• Excellent spoken and written English
• Strong professional communication skills
• Previous experience in B2B sales, SaaS sales or business development
• Confidence speaking with senior professionals and decision-makers
• Experience with outbound calling and lead generation
• Strong LinkedIn prospecting skills
• Ability to write clear and professional business email s
• Excellent follow-up and relationship-management skills
• Strong organisational and time-management abilities
• Experience managing a sales pipeline
• Ability to work independently in a remote environment
• A proactive and self-motivated approach

Most importantly, we're looking for someone who believes in consultative, relationship-based selling rather than aggressive sales tactics.

Highly Regarded Experience

Experience in any of the following would be an advantage:

SaaS / software sales
Education Technology (EdTech)
Selling to schools or educational organisations
CRM software
Fundraising software
Alumni or community engagement platforms
HubSpot, Salesforce or similar CRM platforms
LinkedIn Sales Navigator
LinkedIn Ads

Email marketing
Lead generation
Appointment setting
Digital marketing

What Success Looks Like

Success in this position is not measured simply by how many calls you make.

We are looking for someone who can:

• Consistently develop a pipeline of qualified opportunities
• Book high-quality product demonstrations
• Develop trusted relationships with prospective schools
• Maintain consistent and professional follow-up
• Increase awareness of the Potentiality platform
• Convert conversations into genuine sales opportunities
• Contribute ideas to improve our sales and marketing strategy
• Work collaboratively with our Australian and UK teams
• Ultimately contribute to sustainable new client growth

Quality conversations, strong relationships and long-term results matter more to us than aggressive selling.

Salary & Commission

We offer a highly competitive remuneration package for the right candidate:

AUD $80,000–$100,000 annual base salary, depending on experience, plus sales commission.

In addition to your base salary, you will have the opportunity to earn sales commission based on successful outcomes, providing significant additional earning potential.

Our compensation structure is designed to reward both individual performance and long-term contribution to the growth of Potentiality.

Working Hours

This is a full-time remote position based in the Philippines.

You will primarily work hours that overlap with the Australian business day, with some overlap into UK business hours to support both markets.

The exact working schedule can be discussed with the successful candidate.

We're looking for someone who wants to build a career with Potentiality, rather than simply take on another short-term remote position.

How to Apply

If you're an experienced sales professional who enjoys building genuine relationships and would like to develop a long-term career with an international SaaS company, we'd love to hear from you.

When applying, please provide:

Your CV/resume
A short introduction about yourself
Details of your B2B and/or SaaS sales experience
Details of your cold-calling and LinkedIn prospecting experience
Examples of the types of clients or decision-makers you've previously sold to
Your current availability and notice period
Please Include a Short Voice or Video Introduction

As communication is an important part of this position, please include a 1–2 minute voice or video introduction with your application.

Please briefly introduce yourself, tell us about your sales experience and explain why you're interested in joining Potentiality.

Applications without a voice or video introduction may not be considered.

We look forward to hearing from you.

Potentiality Team