SEO & Digital Growth Specialist (UK Market)

ABOUT THE ROLE

We are seeking an ambitious, hands-on SEO, GEO & Digital Growth Specialist to manage our organic search rankings, AI listings, local map presence, and digital lead generation workflows.

You will work directly with our leadership team in London. Your primary focus will be driving qualified inbound enquiries through technical site health, local SEO, content creation, optimisation, and automated lead-nurturing email sequences.

WORKING HOURS
Full-time (40 hours/week). We require a minimum 3 to 4-hour daily schedule overlap with UK business hours (09:00 - 17:00 BST).

CORE RESPONSIBILITIES

1. Search Engine Optimisation (70%)

• Conduct technical site audits, resolve crawl errors, improve loading speeds, and implement correct Schema markup.
• Perform keyword research targeting high-intent commercial and local search phrases.
• Write, update, and optimise service landing pages and blog content.
• Optimise and maintain our Google Business Profile (GBP) and local directory citations to secure top local map placements.
• Implement ethical link-building, outreach, and customer review acquisition strategies.

2. Email Marketing & CRM Workflows (30%)

• Build and maintain automated email sequences for new enquiry follow-ups, service reminders, and customer review requests.
• Draft, design, and send periodic broadcast email campaigns to our existing customer database.
• Maintain clean, segmented contact lists within our email /CRM platform.

3. Analytics & Reporting

• Track, analyze, and report on organic search rankings, traffic growth, email click-through rates, and lead submissions using Google Analytics 4 (GA4) and Google Search Console.
• Identify conversion rate optimisation (CRO) improvements to turn website visitors into calls and form submissions.

REQUIRED SKILLS & EXPERIENCE

• Minimum 3+ years of experience in SEO, with a proven track record of growing organic rankings and qualified leads.
• High proficiency with Google Search Console, GA4, Screaming Frog, and keyword research tools (Ahrefs/Semrush).
• Experience setting up email automation flows and list segmentation in platforms like Mailchimp, ActiveCampaign, or similar CRMs.
• Solid experience working within modern CMS platforms (e.g. WordPress/Webflow) to make direct on-page edits.
• Excellent written English with strong copywriting skills for search meta tags, landing page content, and email campaigns.
• Self-motivated with a reliable high-speed internet connection and quiet working setup.

HOW TO APPLY
Please reply with:
1. Your CV or profile link.
2. 2–3 brief examples or case studies demonstrating past organic ranking or traffic growth you achieved.
3. Your proposed monthly rate in PHP or USD.

Please include "SEO-LONDON" in your application subject line.