Sales & Marketing

Sales, Marketing & Business Development Coordinator
Position Overview
The Sales, Marketing & Business Development Coordinator plays a critical role in generating new business opportunities for QPC Group.
This role combines sales support, appointment setting, proposal preparation, marketing, SEO and lead generation into one position. You will be responsible for helping drive the sales pipeline from the very first prospect interaction through to the preparation of professional proposals for our Sales Consultants.
Success in this role comes from creating opportunities—not simply completing administrative tasks. Every marketing campaign, phone call, proposal and piece of content should contribute towards generating qualified leads, strengthening our brand and helping our sales team win new business.
You will work closely with the Directors and Sales Consultants to identify target markets, generate appointments, prepare proposals, improve our online presence and continually develop systems that make our sales and marketing processes more effective.
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Sales & Business Development
This role is heavily involved in supporting the sales process and generating new business opportunities.
You will proactively identify potential customers, research organisations that fit our ideal client profile and engage decision-makers through outbound telephone calls, email campaigns, LinkedIn and other business development activities.
A large part of your week will involve speaking with prospective customers, understanding their current situation, qualifying opportunities and arranging appointments for our Sales Consultants.
You will be expected to confidently communicate with Office Managers, IT Managers, Operations Managers, Procurement teams, Business Owners and Directors across a wide range of industries.
Your responsibilities will include:

• Researching businesses that fit our target industries and ideal customer profile.
• Cold calling and warm calling prospective customers.
• Re-engaging previous enquiries and inactive customers.
• Following structured sales campaigns and prospect lists.
• Qualifying opportunities before scheduling appointments.
• Booking face-to-face, Teams and phone appointments for the sales team.
• Recording detailed notes and maintaining accurate CRM records after every interaction.
• Following up quotations and marketing campaigns where appropriate.
• Building professional relationships that create long-term sales opportunities.
• Assisting with customer retention and account development initiatives.

Success will be measured by the quality of opportunities generated, appointments booked, proposal conversions and contribution towards new business revenue.
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Proposal Preparation & Sales Administration
You will play a significant role in preparing professional sales proposals and supporting documentation that assists the sales team in securing new business.
Working alongside the Directors and Sales Consultants, you will gather customer requirements, prepare accurate pricing, develop professional proposals and ensure all documentation reflects the high standards expected by QPC Group.
Responsibilities include:

• Preparing quotations for Managed Print, Business Phone Systems, IT Equipment and Workplace Technology solutions.
• Completing costing calculations and pricing models.
• Creating professional proposal documents using approved templates.
• Preparing DocSend presentations and proposal packs.
• Developing comparison documents, business cases and customer presentations.
• Assisting with tender submissions where required.
• Ensuring all proposal documentation is accurate, professionally presented and delivered within agreed timeframes.
• Updating proposal templates and sales resources to improve efficiency and consistency.
• Supporting the sales team with administrative tasks throughout the sales cycle.

Attention to detail is essential, as proposals produced by this role represent QPC Group's professionalism and expertise.
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Marketing, SEO & Lead Generation
You will develop and execute marketing initiatives designed to generate qualified sales opportunities while strengthening QPC Group's reputation as a trusted workplace technology provider.
This includes creating educational content, managing digital campaigns, improving website performance through SEO, developing email marketing campaigns, producing LinkedIn content and continually identifying new opportunities to attract prospective customers.
Marketing activities should always support measurable business outcomes such as increased website enquiries, appointment generation and improved search engine visibility.
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Search Engine Optimisation (SEO)
You will take ownership of continually improving QPC Group's online visibility by implementing effective Search Engine Optimisation strategies.
This includes researching high-performing keywords, writing SEO-focused website content, optimising existing pages, improving internal linking, monitoring search rankings and identifying opportunities to increase organic traffic.
You will regularly analyse competitor activity, review website performance and recommend improvements that increase enquiries generated through our website.
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Content Creation & AI
You will create high-quality written, visual and video content that positions QPC Group as an industry leader.
Using AI platforms where appropriate, you will develop blogs, LinkedIn articles, educational videos, newsletters, customer case studies, brochures, product information and email campaigns that educate customers while generating new business opportunities.
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CRM, Automation & Process Improvement
Maintaining accurate customer information is critical to this role.
You will manage CRM records, develop marketing automation workflows, improve lead nurturing campaigns and identify opportunities to automate repetitive sales and marketing tasks using AI and business software.
You will continually look for ways to improve efficiency, create scalable systems and provide management with recommendations that support future growth.
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What Success Looks Like
The successful applicant will:

• Generate qualified appointments that convert into sales opportunities.
• Produce professional, accurate proposals that help win new business.
• Improve QPC Group's Google rankings and website enquiries through effective SEO.
• Create educational marketing that builds trust and generates leads.
• Maintain accurate CRM records and structured sales processes.
• Introduce new ideas, automation and AI solutions that improve productivity.
• Become a trusted member of the sales team who actively contributes to business growth rather than simply providing administration support.