B2B Sales & Wholesale Partnerships Manager — Surf Brand (Global Accounts)

SMILE Surf Wear is building the next generation of surf protective headwear, where safety, style and surf culture come together. We are more than a product. We stand for a happier, more confident era in the water: more surfers protected, more smiles in the lineup.

We are a European brand (HQ Paris) selling worldwide, with warehouses in Germany and China. We already sell direct to consumers through our own Shopify store and have started building retail partnerships in Europe and Asia (Sri Lanka & Indonesia).

Now we are expanding our global B2B network, and we want to do it right. Not fast and generic, but slow and intentional, with partners who actually fit the brand. You will be the bridge between SMILE and the right wholesale and retail partners across our target markets: Europe, the USA and Australia.

WHAT YOU WILL DO

• Manage and qualify inbound B2B inquiries with professionalism and genuine brand awareness
• Research, identify and reach out to quality wholesale partners: surf shops, surf schools, surf camps, water sports centres, resort operators and boardsport retailers
• Evaluate partners not just by size, but by reputation, community standing and cultural fit
• Build and nurture relationships with key accounts, following up properly instead of sending one email and giving up
• Maintain a clean, accurate outreach tracker in Google Sheets: who was contacted, when, what was said, what happens next
• Report to the CEO weekly with a structured update on pipeline, leads and opportunities
• Act as a brand ambassador. You represent SMILE in every conversation

WHAT WE NEED FROM YOU

• Proven experience in B2B sales, lead generation, business development or account management. Not consumer support, not general VA work
• You can research a market and build a qualified prospect list yourself, from scratch
• Excellent written and spoken English. Warm, professional and brand-appropriate. Your email s need to read like they come from a European lifestyle brand, not from a template
• Self-directed and organised. You build your own pipeline and report clearly without hand-holding
• Comfortable working with Google Sheets and a simple CRM or tracker
• Reliable follow-up discipline. Most B2B deals are won on the third or fourth touch

NICE TO HAVE

• Surf, boardsport, outdoor, action sports or apparel industry experience
• Experience selling into European or US retail
• Familiarity with wholesale basics: MOQs, margins, RRP, line sheets, trade terms
• You surf, or you are genuinely interested in surf and ocean culture

THE SETUP

• Freelance / independent contractor
• Flexible working hours, no fixed schedule. You manage your own time
• Some overlap with CET (European) working hours is preferred for calls with the CEO
• 2-month test period, with a strong intention to extend long-term if it works well
• No conflict of interest with competing surf protection or headwear brands
• You report directly to the CEO

We start with 10 hours per week, and we are happy to extend the hours as leads come in and more time is required

HOW TO APPLY

Please do not send a generic application. To be considered, send us:

• Your CV and LinkedIn profile if you have one
• A short summary of B2B accounts you have personally opened. Which industry, which markets, what results
• Write us a short sample outreach email (5 to 8 sentences) that you would send to a surf SHOP in Australia and surf CAMP in Portugal to introduce SMILE Surf Wear.