Marketing Manager

Job Overview

The Marketing Manager is responsible for developing and executing high-quality visual and written marketing materials that support brand positioning and business objectives. This role combines creative design, content production, digital marketing, and stakeholder coordination, with a strong focus on delivering compelling campaigns within the tourism industry.

Key Responsibilities

1. Content Creation & Design

Design and produce a wide range of marketing collateral, including banners, social media graphics, flyers, brochures, and advertisements across multiple formats using Canva and similar tools
Ensure all creative assets align with brand guidelines and are tailored to specific platforms and target audiences
Conceptualize and execute innovative marketing campaigns that enhance brand visibility and engagement
2. Video Production & Editing

Edit and produce engaging video content for social media, websites, and promotional use using CapCut and other editing tools
Manage the end-to-end video production process, including briefing, asset sourcing, editing, and final delivery
Develop both short-form content (e.g., Reels, Stories) and long-form promotional videos
Support email marketing campaigns, including content creation, scheduling, and performance tracking
3. Document Creation & Content Development

Produce professional marketing materials such as proposals, media kits, capability statements, and partner briefs
Contribute to the design and content of websites, blogs, and other digital platforms
Maintain consistency in brand voice, tone, and messaging across all written communications
4. Partner & Stakeholder Management

Source, engage, and manage relationships with external partners, including photographers, videographers, and content creators
Coordinate content production, asset delivery, and quality control with third-party suppliers
Negotiate content licensing and usage rights
Collaborate with tourism boards, industry organizations, and co-marketing partners on joint campaigns
Act as a liaison between the marketing team and internal departments
5. File & Asset Management

Maintain a structured and accessible digital asset management (DAM) system for all marketing materials
Implement and uphold file naming conventions, version control, and archiving processes
Ensure timely availability and distribution of assets to relevant stakeholders
6. Social Media & Community Management

Manage and grow the company's presence across social media platforms, including Instagram, Facebook , LinkedIn, and others
Develop and maintain a content calendar to ensure consistent posting
Monitor engagement, respond to audience interactions, and manage community relationships
Track and report on social media performance metrics, providing insights for continuous improvement
Qualifications and Skills

Proven experience in graphic design and content creation
Proficiency in Canva and video editing tools such as CapCut
Strong understanding of social media platforms and digital marketing trends
Excellent written and verbal communication skills
Strong organizational and project management abilities
Ability to manage multiple projects and meet deadlines
Experience in tourism, hospitality, or lifestyle marketing is an advantage
Key Competencies

Creativity and attention to detail
Strategic thinking and problem-solving
Strong collaboration and interpersonal skills
Adaptability and initiative
Results-driven mindset

Pay: Php328.00 per hour