Programmatic Advertising Admin Operations VA

A Programmatic Advertising Admin Operations Virtual Assistant (VA) bridges technical ad technology and business operations. They handle the backend execution of digital ad campaigns (buying and selling ad inventory via automated platforms) and manage routine financial, administrative, and reporting tasks for marketing teams.

Core Responsibilities
-Campaign Administration: Setting up and configuring campaigns on Demand-Side Platforms (DSPs) like Google Ads, Meta Ads Manager, or specialized ad servers.
-Financial Operations: Tracking ad spend budgets, managing campaign invoices, checking for payment discrepancies, and monitoring billing trackers.
-Data & Reporting: Consolidating raw data into easy-to-read dashboards (using Google Analytics, Looker Studio, etc.) to track metrics like Return on Ad Spend (ROAS) and Click-Through Rates (CTR).
-Quality Assurance: Reviewing ad creatives (images, videos, copy) against platform guidelines and troubleshooting broken tracking links.

Essential Tech Stack
To succeed in this role, VAs usually need hands-on experience with:
-Ad Platforms: Google Ads, Meta (Facebook /Instagram) Ads Manager, or basic DSP/SSP programmatic platforms.
-Productivity & Reporting: Google Workspace (Sheets, Looker Studio), Microsoft Excel.
-Collaboration: Project management tools like ---------- or Trello.

How to apply

Applicants must submit all of the following — incomplete applications will not be considered:
-Updated resume or CV
-Portfolio link (Google Drive, Notion, Behance, or personal site)
-Short cover letter (3–5 sentences): describe your experience, platforms you know best, and one result you're proud of from a past client.
-If you read until here, please add "MediaBlended" in the subject of your email .
-Available start date and preferred working hours (US Pacific or Eastern time preferred)