Instagram DMer

Instagram DM Sales (Health & Fitness Experience Required)

Remote | Part-Time (with opportunity to grow)

I'm the founder of The Habyt, an online women's nutrition coaching company that helps busy women lose weight, build sustainable habits, and create a healthier relationship with food. We're growing quickly and looking for someone who genuinely loves connecting with people and knows how to turn conversations into booked sales calls.

This is NOT a generic VA position.

I'm specifically looking for someone with prior experience handling Instagram DMs for a health, fitness, nutrition, or wellness coach or brand. You should already understand the flow of lead generation, objection handling, qualifying prospects, and moving conversations toward booking consultations.

Responsibilities:

• Respond to incoming Instagram DMs promptly and professionally
• Start conversations with new followers and engage with story/post interactions
• Build genuine relationships—not just copy and paste scripts
• Qualify potential clients based on our coaching criteria
• Handle common objections with empathy and confidence
• Guide qualified leads toward agreeing to a free intro call
• Follow up consistently with warm leads
• Keep conversations organized inside our CRM
• Communicate regularly with me and the rest of my team about lead quality, trends, and opportunities

Requirements

• Previous experience working for a health, fitness, nutrition, or wellness coach (required)
• Proven experience booking sales calls through Instagram DMs
• Excellent written communication skills
• Strong understanding of sales psychology and relationship-based selling
• Comfortable following systems while adapting conversations to each individual
• Highly organized, reliable, and responsive
• Fluent in English

Bonus Qualifications

• Experience with high-ticket coaching sales
• Knowledge of nutrition, weight loss, macros, or habit coaching
• Experience using CRMs such as Monday or similar platforms
• Familiarity with Instagram growth strategies and community management

Who You Are

You're personable, proactive, and genuinely enjoy helping people. You know how to ask thoughtful questions, uncover what's really holding someone back, and guide them toward the next step without being pushy. You understand that every conversation is an opportunity to build trust.

Compensation

Compensation will be based on experience, with opportunities for performance-based bonuses as the role grows.

To Apply

Please include:

• A brief introduction about yourself
• Your previous experience working with health/fitness/nutrition coaches
• Examples of results you've achieved (calls booked, sales generated, conversion rates, etc.)
• Any testimonials or references from previous clients
• The word HABYT at the beginning of your application so I know you've read the entire posting.